The guiding principles of SEO here at SEOBOLD that guide everything we do are:
- Create valuable content
- Make pages that are specific to a particular topic
- Make it easy for search engines to determine what that topic is
If you make pages with valuable content, people will link to it. If your pages are structured well, then it should be easy for search engines to understand what the page is about, and show you in search results accordingly.
Search Engine Optimization is about helping people find valuable information on a particular subject that the searcher is interested in. If you are good at this then you'll be rewarded by good search engine visibility. These principles are in alignment with everyone's interests:
- Search engines like Google, Bing and Yahoo! want to be able to display relevant content sought after by the searcher; Make that easy for Google by creating valuable content that is easy for the search engines to identify.
- Searchers who find your valuable content will spread the word, creating more links, enhanced reputation for your site, and even better search engine visibility.
Comments